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General Reader and the Academy
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"Penguin Classics have built their reputation as one of the largest and most successful modern imprints for 'classic' texts on the notion of 'the general reader'. Focusing on the medieval French texts published between c.1956 and 2000, the author demonstrates that, rather than Penguin's frequently cited 'general reader', a more academic market may have contributed to ensuring the success of these titles"--
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